Archive for September, 2010

Advanced Affiliate Marketing – Extend Your Article Marketing Efforts Through Podcasting

© 2010 Doug Champigny, http://captain-affiliate.com
All Rights Reserved Worldwide.

One of the secrets to advanced affiliate marketing is to find ways to multiply your marketing reach without having to multiply the effort and time you put into your marketing strategies. For example, if you can invest 20% more time to reap 50% or 75% more sales, you’ve multiplied your efforts while saving time and are headed toward bigger advanced affiliate marketing commissions.

A perfect example of this is the relationship between your article marketing and your podcasting. Since both your targeted readers and your targeted listeners are both interested in the same niche, it stands to reason that both would enjoy access to the same content. And with independent directories for either type of media, chances are high that each attracts an audience of affiliate marketing needs not reachable by the other format.

Here’s how it’s done, and why it works so well to boost your affiliate sales. You’ve done your keyword research, chosen your topics for your articles and written 5 or 10 articles to start. Handle them exactly as you always would, submitting them to the top 1-3 directories you want your articles to appear on. Then put on your headset or pull out your microphone and record a version of each article as an MP3 file, being sure to include an audio version of your Author’s Resource Box at the end with any URLs spelled out for people to copy down or type in.

When you’re happy with the recording, post it to your blog along with the summary you had written for the article or a similar paragraph or two of teaser copy designed to get your visitors to click the player and hear the article. Then, just as you did with the original article, submit your podcasts to the various podcast directories.

And that’s all it takes for this advanced affiliate marketing strategy. Because all the original research and content had been done to create the articles, all that needed to be done to create podcasts was top read the article and record it as an MP3 file. Thus, with very little extra work you’ve potentially doubled both your reach within your target market and the number of affiliate marketing leads you derive from it.

If you wish, multiply your effect once more by taking this advanced affiliate marketing strategy one step further. Now that you have both the article and the audio, import the audio into your video editing software as the soundtrack and match up the text from the article to it along the timeline. Render it with or without a custom background and you now have a video version of the article as well, one you can now use to target additional affiliate marketing leads, this time through the video sharing sites.

**********************************

Podcasting & Vlogging Your Way To Success Online!

 

Super-affiliate marketing mentor Doug Champigny is the author of the podcasting & vlogging how-to guide and teaches newbies and affiliate marketing pros alike how to use these advanced strategies through his PowerStart Affiliate Marketing Coaching Program.

And be sure to introduce yourself to Doug Champigny when he makes one of his many live appearances onstage at a marketing seminar, conference, convention or workshop near you!

 

**********************************

 

Technorati Tags: , , , ,

Comments (4)

Advanced Affiliate Marketing – Using Social Media For Affiliate Marketing

©2010 Doug Champigny, http://captain-affiliate.com
All Rights Reserved Worldwide.

Advanced affiliate marketing requires both a good knowledge of marketing and a constant eye on the trends online. Unless you’re aware of the online trends you’ll always end up as a ‘me-too’ marketer that catches on to new avenues only once you see other marketers already succeeding in that arena.

Perhaps the best example of that to date is the emergence of the social media sites, web 2.0 sites and the other various social marketing platforms that have risen to prominence in the last couple of years. Many Internet marketers and affiliate marketers either ignored social media for too long, or jumped in early, couldn’t figure out how to monetize their activities there and so abandoned their social networking activities.

Prime examples here are Twitter and FaceBook, two of the most popular web 2.0 properties. Twitter is a micro-blogging platform limited to 140 character posts, while FaceBook is a true online networking community where users connect, comment on each others’ posts, display videos and photos, play games and socialize with their ‘friends’ – other users they’ve decided to follow there. FaceBook alone has over 400 MILLION users, and any marketing pro can tell you that a demographic of that size represents a valuable target market in dozens, if not hundreds of niches. So the issue is not does a market exist on these sites, but how do you utilize the social media in your affiliate marketing mix?

Look to see who the people are that use each site… What age group, what income group, what segment of the general population? Most people will be surprised to learn that most of these sites attract better educated, older and upwardly mobile users rather than the ‘kids’ they believe are the majority on social networking sites. FaceBook stats recently released show 80% of those playing the games there are women in the 30’s & 40’s – a far cry from the stereotypical online gamer.

 


FaceBook Ad Explosion videos

Announcing The Brand New, 6 Part, Step By Step Video Course That Shows You How to Post Facebook Ads And Increase Your Conversions At The Same Time… This video course shows you how to explode your conversions with Facebook Ads!

Click Here For Details


 

So once you’ve established that various social media sites are worth targeting, it becomes your task to determine how to do that effectively. Understand that social networking and social media are named that for a reason – while using the sites your prospects aren’t shopping, they’re being social. Attempts to use hard-sell tactics directly on these sites will at best result in mediocre results, and at worst either get you ignored or banned altogether depending on the sites.

Profiting with your affiliate marketing using the social media sites is a 2-step process. First, you write informational, solid-content posts on your affiliate marketing blogs on topic you feel will attract your targeted prospects from these sites, or build great reports on those topics and make them available free from your squeeze pages. You then let them know that this information is available to them for free, and provide the link so that those who are interested can get to your sites. Once they are on your blog or your opt-in list they can now be regarded as any other visitor or opt-in – if your information is helpful and well presented they’ll hang around, otherwise they’ll be gone in one click of their mouse.

Do the same with the articles you submit to the directories, with your Squidoo lenses, with your WetPaint sites, Hub Pages, etc. You can set your Twitter stream to show up automatically on social networking sites like LinkedIn, FaceBook and Google Buzz, so that tweeting your links to your articles and pages has those links show up all over your social media accounts as well – and plugins exist to automatically tweet each blog post you do too.

Additionally, don’t forget that video directories like YouTube and Viddler, web 2.0 sites like Twitter, article directories like EzineArticles and a raft of other social media sites produce RSS feeds of your content as well – embed these on social media sites that allow feeds and remember to submit those feeds to the various RSS directories too. In each case, you’re multiplying the effects of your affiliate marketing efforts with very little additional work, and the results continue as long as you’re producing new content for your feeds.

But go into it realizing one thing about social media marketing and social networking – if all you’re doing is putting your links out there in front of people on a regular basis, you’ll see some results and be building backlinks for the search engines to find, but many people will ignore most of what you post since they don’t ‘know’ you. To maximize your results from social marketing, be sure to interact from time to time with those you meet there, and put a reasonable amount of effort into building your following on each site. In other words, to maximize your affiliate marketing success with social media and social networking, socialize and network!

**********************************

Marketing mentor Doug Champigny is the author of Advanced Marketing On Twitter and has recently expanded his Internet Marketing PowerStart Coaching program to include more instruction on both affiliate marketing and social media marketing. To maximize your online success enroll in the PowerStart coaching program today or watch for live appearances by Doug Champigny as a featured speaker at a marketing convention, seminar, workshop or conference in your area soon!

**********************************

Technorati Tags: , , , ,

Comments (7)

Why Advanced Affiliate Marketing Pros Love Cookies

©2010 Doug Champigny, http://captain-affiliate.com
All Rights Reserved Worldwide.

It can be said without fear of contradiction that advanced affiliate marketing pros love cookies – and we’re not speaking here of chocolate chip cookies, although those are almost as universally loved. No, these cookies are small files affiliate marketing software places on the computers of each prospect who clicks through to a marketer’s web site using an affiliate’s link.

The purpose of these affiliate marketing cookies is to track which affiliate referred each prospect so that the correct affiliate can be credited when any sale is made. That’s how merchants know how much affiliate marketing commission to pay each active affiliate each month.

But just as in the bakery world, in affiliate marketing not all cookies are created equally – or at least their effect can and does vary widely. For example, most of the big affiliate directories use tracking cookies that only track for that one product. If you, as the affiliate, refer a person to the salespage and that prospect buys the product, you get your commission. But from that point on the marketer now directly contacts the buyer and you’re out of the loop on any further purchases that buyer makes.

Some of the more advanced private affiliate systems, however, place affiliate marketing cookies that stay valid for weeks, months or years and apply to all of that merchant’s products. As such, once an advanced affiliate marketing pro has referred an affiliate marketing lead to the site, any and all future sales are also credited to that affiliate’s account, leaving room for them to make money online on products they’ve never promoted or aren’t even aware of yet.

Smart advanced affiliate marketing pros watch for these programs and promote the sites using them more often – after all, why run a heavy affiliate marketing promotion to make commissions on one product when you can make that initial sale and then have the merchant refer other sales through those same affiliate marketing leads for you? As long as those affiliate cookies make advanced affiliate marketing pros more money with no extra effort, you know they’ll keep on loving those affiliate cookies!

**********************************

Super-affiliate marketing mentor Doug Champigny uses and recommends the affiliate program at Hosting 4 Marketers for all serious online merchants. For affiliates looking to make money online, Doug teaches newbies and affiliate marketing pros alike how to use these advanced strategies through his PowerStart Affiliate Marketing Coaching Program. And be sure to introduce yourself to Doug Champigny when he makes one of his many live appearances onstage at a marketing seminar, conference, convention or workshop near you!

**********************************

Technorati Tags: , , ,

Comments (9)