Archive for July, 2009

Is Captain Affiliate to become a ClickBank Pirate? And what will that mean for you and your affiliate marketing efforts if I DO become a CBPirate?


ClickBank is the biggest affiliate products directory online, allowing affiliates to choose from thousands of products to promote. It is above reproach to date, and since it collects the payments and then pays the affiliates and merchants separately, is the choice for affiliate products to promote for many, many affiliates – if not most.

Yet strangely enough, I’ve done very little with ClickBank products til now, selling just a few thousand dollars’ worth each year. Or perhaps not so strangely, since most of my affiliate marketing efforts go to promoting products and services released by people I know, products and services I’ve been given access to in advance so I can be sure they’re both high-quality and relevant to you, my loyal readers and affiliate marketing students.

But it was recently pointed out to me that not teaching you about ClickBank meant I wasn’t giving you a full affiliate marketing education, in spite of this blog, our Affiliate Marketing Revealed and Affiliate Marketing Special Report web sites and the @CaptnAffiliate Twitter persona.

Granted, no one else is giving you as much free affiliate marketing training – but that’s not enough… If I don’t do all I can to educate you in making money online, I’m not living up to my goals with all this – to help create a team of super-affiliates bringing down huge affiliate commissions.

As I was planning how to best teach you to use ClickBank successfully, some friends showed me a new site they’re about to launch to make promoting ClickBank products much easier for newbie affiliate marketers, and much less time-intensive for the pros. That was all I needed to realize the time was right to start showing you the ropes, and to include using their service in that education.

Thus was the decision to launch Simple ClickBank Profits – a new site I’ll put together designed just to teach you how to market ClickBank products as an affiliate – and I guess I’ll have to become a ClickBank Pirate along the way too… Don’t misunderstand, a CBPirate isn’t a negative connotation – it’s just the newest term for a super-affiliate who’s marketing products as an affiliate through ClickBank.

So head on over now to Simple ClickBank Profits and bookmark the site – I’ll start pouring content into it tomorrow to help you get up to speed quickly with affiliate marketing using ClickBank – see you there!

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Affiliate Marketing Strategy: Choosing The Right Traffic Tools

©2009 Doug Champigny. All Rights Reserved.

Affiliate marketing is one of the fastest ways to make money online, and the usual starting point for most work-at-home online businesses. Since the product, web site, sales copy and often even sample e-mails are already created by the merchant, affiliate marketing success simply involves sending enough targeted traffic through your affiliate link to the merchant’s site.

There are paid options to drive targeted traffic, such as the Pay-Per-Click ads you see in the major search engines, ads on web sites and blogs, and solo ads and sponsor ads in e-zines in the niche. But most people starting out with any work-at-home business need to conserve what little investment capital they have, and as such should focus on the myriad of free methods of generating targeted traffic.

The first concern is to decide which traffic tools are right for each affiliate promotion you’re doing. Look over the salespage and decide whether this product or service is short-lived, like a 7-day sale, or liable to be around a long time, like say a dog training guide. Is it a one-time sale, or can you earn recurring commissions as when promoting a monthly membership site or ongoing service?

If it’s short term, focus on the fast traffic generators like Twitter, your e-zine, your blog and social bookmarking sites like StumbleUpon or Digg. You want targeted traffic that hits almost instantly, and don’t need to waste time using long-term traffic methods.

If it’s going to be around a while, start by using those same short-term methods to get sales started quickly, then hop over and do some articles, a Squidoo lens and a Google Knol. That gets you the quick traffic from the former, and then keeps some residual targeted traffic going to the page from the latter. If the conversions are good, keep up the short-term til results start to taper off, all the while adding to your long-term efforts. If results aren’t great, let your long-term efforts to date suffice and move on to the next product.

If you’re promoting an affiliate marketing opportunity that pays residual commissions, pull out all stops. Do all of the above, plus record & submit some podcasts, videos and press releases, do either a recorded interview with the site owner or a live teleseminar, use the recording in giveaways, do a few e-zine swaps and maybe even create some viral e-books on the topic to help promote your affiliate links.

In short, there are a lot of ways to drive targeted traffic to your affiliate marketing links for free – just be sure to use the right tools to match the potential returns, start off slow and if you see your affiliate commissions mounting, turn on the afterburners and maximize your return before moving on to your next affiliate marketing opportunity.

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About The Author

Doug Champigny is a well-known Internet marketing mentor, speaker and super-affiliate. For more on affiliate marketing read his Captain Affiliate Affiliate Marketing Training Blog. For more detailed information on 14 ways to drive free targeted traffic to your links, see Doug’s Top Traffic Tips Training.

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The Most Important Skill For Successful Affiliate Marketing

©2009 Doug Champigny. All Rights reserved.

We’ve been discussing the need for affiliates to build their opt-in lists, and talked about the fact that failing to do so is the main mistake made by affiliates. But to be successful as an affiliate, both for making money online and for building your opt-in list, one very important skill must be mastered – the most important skill for successful affiliate marketing.

In fact, this one skill is the main ingredient in the success of all online businesses, and the most important tool in your affiliate marketing skills toolbox: the ability to drive massive amounts of targeted traffic to your links! Whether you’re sending that targeted traffic to a free report on a butterfly-marketing type of site, a free download to entice them to join your list, to your blog in whatever niches you operate in or directly to your affiliate links, the number of targeted visitors you can mobilize quickly is going to be directly reflected in your affiliate commissions.

The good news is that many of the most powerful tools and techniques used by traffic masters are free, or require a very low investment – one that can often be made back on the first couple of affiliate promotions you do after including the new tool into your marketing mix, leaving you with pro tools with no net cost in short order.

The bad news (for some) is that it takes work – true effort – both to learn these various promotional techniques and to apply the tactics to any given affiliate opportunity. If you thought affiliate marketing was a way to make a lot of money online with little or no effort, you’re sadly mistaken and have probably been reading the salespages of online scammers, not professional super-affiliates. None of us got to where we are today without a lot of effort, even those who are able to outsource a fair bit of what they do – just learning what’s needed and how it must be done is necessary before you know what to outsource!

Now this doesn’t mean you’ll have to use every one of the traffic generation strategies in every affiliate marketing promotion you get involved in – far from it. Some techniques are short-term, bringing in targeted traffic almost immediately but then tapering off or stopping altogether, while others take time to build momentum, but can keep supplying visitors for weeks, months or even years. Tweets on Twitter are a good example of the former, while article marketing and video marketing are better examples of the latter.

So it stands to reason that if you’re promoting a 3-day sale, or even a week-long event, you’ll want to rely on your short-term, immediate-response tools. If you’re promoting a product or service that will be ongoing, especially one that pays residual commissions, you’ll want to use them all. Start with the techniques that bring instant traffic, then shift your focus to the mid- and long-term sources to ensure you continue to make money from your efforts for that opportunity. The higher your recurring commissions the less time you need to focus on making quick bucks, and the greater amount of your affiliate marketing activities that can be focused around list-building, pre-selling and getting involved in pre-launch joint-venture opportunities.

Start right now, today, and set the goal for yourself of learning as many different ways to drive targeted traffic as you can using both free and paid traffic sources. As your knowledge grows so should your ability to mobilize targeted visitors almost on demand, and that’s one of the biggest keys to achieving the super-affiliate status and big affiliate paydays you’re dreaming about now!

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About The Author:

Doug Champigny is a well-known marketing coach, speaker, super-affiliate and targeted traffic expert, and the author of the Captain Affiliate Affiliate Marketing Training Blog. For more advice from Doug on driving targeted traffic, visit the Top Traffic Tips website.
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